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Ellen Gill / Contributor

Ellen Gill

Ellen is one of our trusty reviewers - ever critical and honest to a fault, you can trust that what she says is what she means! She’s also pretty smart, with a degree in physics and natural gift for guitar hero. 

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About New Consumer Magazine

New Consumer is a website, a magazine, and a means to help you use your purchase power!

We were established by award-winning social entrepreneur Mel Young (Big Issue in Scotland, Homeless World Cup) in 2002.

For New Consumer, future-proof consumption means ethics AND quality – we’re heartened to see more and more products hit the market that aren’t just sustainably produced but are bright, fun and fabulous too!

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