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Get your paws on Wildlife Work’s sale

Wildlife Works (WW) has some inspired clothes on sale. The more clothes the company sells the more it’s able to conserve the African fauna and flora which inspires it.

WW calls this ‘consumer powered conservation’ and the striking clothes have been able to fund projects like Rukinga Wildlife Sanctuary in Kenya. Every person making clothes is matched by someone guarding against poachers, so the more clothes demanded the more workers and guards are employed. It’s great to see passion feeding profit, and vice versa.

So if you fancy doing your bit for conservation and get some new organic clothes for summer, check out this t-shirt, down to £20 - the print is inspired by African vine and it uses recycled shower curtain. This long wrap skirt is down to £35 and the print is based on the imprint boots leave in the sand after walking over it.

Like Belle and Dean’s animal print tees, the environmental message is understated so it fits in well with the rest of your wardrobe, WW’s current collection is worth a look too.

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About New Consumer Magazine

New Consumer is a website, a magazine, and a means to help you use your purchase power!

We were established by award-winning social entrepreneur Mel Young (Big Issue in Scotland, Homeless World Cup) in 2002.

For New Consumer, future-proof consumption means ethics AND quality – we’re heartened to see more and more products hit the market that aren’t just sustainably produced but are bright, fun and fabulous too!

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